The short version: we keep what runs your business, and nothing is sold.
Privacy policy
How SafiSend Business handles the details of the people who sell on it and the people who buy from them. Updated 6 October 2026.
Who we are
SafiSend Business is run by Safisend Limited, a company in Nairobi, Kenya. Kenya’s Data Protection Act, 2019 applies to what we do with personal data. Write to us at support@safisend.com; you can also complain to the Office of the Data Protection Commissioner.
If you sell on SafiSend
- Your account: your name, email address, phone number, and a password or a Google or Apple sign-in.
- Your business: its name, address, contact numbers, products, photos and prices, and anything you write on it.
- Verification: the kind of ID you showed, the name on it and its last four digits. The document itself is kept only until a person has reviewed it, then deleted.
- Payouts: the M-Pesa number or bank account your money goes to, held by Paystack and verified by them.
- Money: every order, payment, payout, invoice and receipt.
- Use of the app and dashboard: which screens you open and tap, your device type, and a push token if you turn notifications on, so we can see what works and fix what does not.
If you buy from a business on SafiSend
- Your order: your name, phone number, delivery address, an email address if you give one, what you ordered and the delivery code we text you.
- Your payment: handled by Paystack. We see the receipt reference and the amount, never a card number.
- Your visit: on a business’s pages we count visits and what was viewed against a random visitor id, so the seller can see what sells. No advertising cookies.
- A business’s email list: only if you join it. Every email carries an unsubscribe link.
- WhatsApp: a message to a seller goes to WhatsApp, not through us.
What it is for
- Running the business: taking orders, texting and emailing about them, paying sellers.
- Checking sellers, so buyers know who they are dealing with, and keeping fraud out.
- Making the product better, from how it is used.
- Meeting the law on tax and payment records.
Who handles it for us
These companies process data on our behalf, each for one job. We never sell personal data and run no advertising networks.
- Paystack
- Takes M-Pesa and card payments, verifies payout accounts and sends payouts. Card numbers never reach us.
- Cloudinary
- Stores product photos, business logos and, until they are reviewed, verification documents.
- OpenAI
- Reads a product photo to draft its name and description, only when a seller asks for a draft.
- Africa’s Talking
- Sends the text messages: sign-in codes, order updates and delivery codes.
- Hostinger
- Sends the emails: order alerts, receipts, invoices and a business’s offers to its list.
- Google and Apple
- Sign-in, when a seller chooses to sign in with them.
- Cloudflare
- Serves businesses on their own domains.
- Railway
- Hosts the service.
A seller sees the details of the people who order from their business, and only theirs.
How long we keep it
- Your account and business: for as long as the account is open.
- Orders, payments, payouts, invoices and receipts: for as long as the law on tax and payment records requires, then they go. Buyers keep their receipts.
- Verification documents: until a person has reviewed them.
- Sign-in codes and sessions: minutes to days.
Deleting your account
In the app or the dashboard, open Settings › Sign-in › Delete account. Your business closes, your details are erased, and the money records stay with your details removed from them. What goes and what stays. You can also email us from the account’s address.
Your rights
You can ask to see, correct or erase what we hold about you, or object to a use of it. A buyer can ask the business, or us. A record the law requires us to keep stays for that period. Write to support@safisend.com.
Keeping it safe
Everything travels over HTTPS. Passwords are stored hashed. Payout accounts and card details are held by Paystack, not by us. A change to how your account signs in needs proof that it is you.
Age
SafiSend is for sellers aged 18 and over.
Changes
When this policy changes, the new version appears here with its date.